91 weeks

I just heard a new record was broken.

The record was “Most consecutive weeks charting” for a song.

91 weeks was the timeframe. The past record was 90 weeks. That’s 21 months.

Think about all of the songs out there. None of them have ever maintained mass popularity for even two years, still some were mass successes.

What are some reasons for this:

  1. Musical artists make many songs, they move on from marketing the same song over and over again in order to create the next hit
  2. Tastes change and people grow bored
  3. Music can have a mood that may be dependent on the time of year, or even location

Your success might be fleeting. There is always the next thing you can do. Everything needs someone to get attention to it, even if it is only for 91 weeks, or likely much less.